Branding: Leviathan

The client was renovating the Battery Maritime Building in lower Manhattan into an arts and event space, boutique hotel, and rooftop restaurant. I created a brand with dual personalities—one bold and dynamic, the other tailored and refined. This project was created at ICRAVE.

Role: Senior Designer

Branding, Strategy, Digital Design

 

Logo sketches

Logo explorations

Final lockups and color palette

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